Striking the balance between innovation and performance
28 Jul 2016

Striking the balance between innovation and performance

When creating their digital advertising strategies, today’s publishers find themselves in something of a catch-22 situation (Opinion, Sublime Skinz)

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Advertising | 28 Jul 2016

Social now a quarter of digital ad spend

The report also finds the vast majority of social media spending by brands is not focused on “performance” but on building “brand awareness"
Newspaper Publishing | 27 Jul 2016

Guardian financial results: £173m pre-tax loss

Guardian Media Group has posted a decline in digital revenue for the last financial year and a pre-tax loss of £173m
Business | 27 Jul 2016

Articlesbase is bought by MoreNiche

New owners to restore article syndication site which generated over 20 million visitors each month at its peak
Business | 27 Jul 2016

Artificial intelligence and the art of reader-driven publishing

In April, data-driven publisher Inkitt announced that it was partnering with Tor Books to release the first novel selected by an algorithm for publishing
Advertising | 27 Jul 2016

How sponsored content is becoming king in a Facebook world

With less ability to charge for distribution, on their own channels or others, publishers may be left to compete with creative agencies on their turf
Mobile | 27 Jul 2016

How to succeed in mobile publishing – lessons from FIPP

Forget digital first, publishers now have to think mobile first, with smartphones and tablets accounting for over 60% of traffic
26 Jul 2016
Business

B2B print ad revenue continues to fall as publishers depend on events & digital

26 Jul 2016
Online

Verizon acquires Yahoo in $4.8 billion deal

22 Jul 2016
Newspaper Publishing

New European shows pop-up newspapers can work

22 Jul 2016
Magazine Publishing

Why Bauer Media still believes in the newsstand

21 Jul 2016
Newspaper Publishing

Johnston Press launches new local marketing services website

21 Jul 2016
Advertising

Daily Mail ad revenue shows signs of recovery in Q2

21 Jul 2016
Advertising

How the FT plans to turn its content studio into a full-service agency

21 Jul 2016
Business

How publishers wring new value from old content

20 Jul 2016
Advertising

Why native advertising is a good fit for Time Inc.

20 Jul 2016
Video

Mobile supplants 'fixed' media as dominant source of online video

19 Jul 2016
Business

3 ways publishers should share data with advertisers

19 Jul 2016
Advertising

How does page load time impact engagement?

18 Jul 2016
Business

Wave2 partners with MediaValet to create automated DAM publishing solution

18 Jul 2016
Advertising

Programmatic blamed as ad viewability levels crash

18 Jul 2016
Magazine Publishing

Hearst tightens budgets as advertisers pullback

15 Jul 2016
Digital Publishing

AOP unveils winners of the Digital Publishing Awards 2016

15 Jul 2016
Advertising

AI does not signal the end of creativity, but a new beginning

15 Jul 2016
Video

Publishers turn to automated video to increase output

14 Jul 2016
Mobile

What Android Instant Apps could mean for publishers

14 Jul 2016
Online Revenue

How e-commerce is providing revenue for specialist magazines

13 Jul 2016
Social Media

How 3 publishers plan to use Snapchat Memories

13 Jul 2016
Advertising

Why Time Inc. UK bought a digital agency

13 Jul 2016
Business

The death of snackable content

12 Jul 2016
Newspaper Publishing

App for ‘The New European’ launched by PageSuite

12 Jul 2016
Advertising

Time Inc. UK acquires Collective Europe

12 Jul 2016
Business

The shop-centred publishing house

12 Jul 2016
Digital Publishing

Digital magazines and the search for inspiration

12 Jul 2016
Social Media

More data shows publishers' Facebook audiences plunging

12 Jul 2016
Video

How publishers are testing & monetizing VR

11 Jul 2016
Magazine Publishing

Marie Claire and Ocado launch new beauty retail venture