UK healthcare publisher uses national video production service for its advertisers

Tuesday, 3 May 2011 - 1:35pm

The first sites to offer the services include The Harley Street Guide www.harleystreetguide.com/ and Private Healthcare UK www.privatehealth.co.uk/

A key aim for Intuition is to help make the search for medical information easier and
present it in a way that is of practical use to patients. The partnership with Video
Direct will allow advertisers across the UK to commission professionally produced
video content from Intuition’s sales teams which will then benefit from targeted
promotion on Intuition’s websites.

As part of the agreement, Video Direct will also deploy its advertiser customer
services team to manage all communication with each advertiser post sale.

“Clinics, hospitals and surgeons like using video to explain their services or show off
their facilities. Using Video Direct’s nationwide network of film makers means all
of our advertisers can now benefit from efficient and affordable video production
wherever they are, which we can then create media revenue from”, said Philip
Archbold, Head of Sales and Marketing at Intuition.

“We’re delighted to be extending our services into the medical publishing sector”,
said Andrew Petherick, Business Development Director at Video Direct. “Intuition’s
advertisers vary widely, from DNA testing laboratories to consultant neurosurgeons.

All have interesting stories to tell Intuition’s site users, and we look forward to
creating some great content for their sites”.

Video Direct www.video-direct.co.uk provides its video production services and
technology exclusively to publishers and exhibition organisers. The company’s sole
focus is in helping publishers and exhibition organisers create revenue from video.

More ... http://www.video-direct.co.uk

Comments

Anonymous's picture

Its not it's.
Robert's picture

Cheers - I will amend

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