Future racks up more than 2m Apple Newsstand downloads in 4 days ...

Wednesday, 19 October 2011 - 10:39am

Future launched more than 50 titles on Newsstand when it launched on Thursday 13 October, making it the most prolific publisher in the space. The mix of free, paid-for and premium products has attracted north of two million downloads, and represents consumer spending well in excess of normal monthly revenues.

Future UK CEO Mark Wood says: “Future had sold more digital editions in the past four days through Apple’s Newsstand than in a normal month. It’s clear that Newsstand creates an amazing opportunity for publishers – and I’m committed to continue driving our brands through this great new distribution channel. “We plan to include more sampler issues in every magazine container in coming weeks, as well as uploading high price-point bookazines and premium one-shot titles.”

At launch Future has 55 titles on Newsstand, including internationally renowned brands such as T3, Total Film, Classic Rock, Metal Hammer, .net, Edge, Procycling, Digital Camera and Xbox 360: The Official Xbox Magazine.  All the products are ‘wrapped’ in software Future developed.

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