This was reinforced by yesterday’s launch of Flipboard, a so-called “social magazine” that takes all of the content shared from people’s Twitter and Facebook posses and puts it into a flipping-friendly magazine format. Right now, it is the no. 1 free app in the iPad app store. (See photo at right — click for a larger version — and demo video below.)

In addition to the concept, which has been done by other people, what makes this so interesting is that it furthers the idea that the tried-and-true magazine format is the way to display things on an iPad — even if this time the pages are flippable using an index finger instead of an entire hand.

When I first saw the demo video, it reminded me of Twitter Times, a super useful browser-based client that creates an online newspaper from the links shared by people users follow on Twitter. But compared to Flipboard, it’s like cave-drawings. Some links are presented as ugly, long URLs — others display with a nice looking headline and visual, and it’s in the typical blog-style, scroll-down format. Much as I like it, Twitter Times doesn’t really encourage magazine reading behavior.

More plus video ... http://industry.bnet.com/media/10008999/flipboard-more-proof-that-magazi...