ABCs: Daily Star Sunday's rise goes on as Mail on Sunday nears 2m mark
Richard Desmond's Daily Star Sunday was once again the only weekend popular Sunday newspaper to record a year-on-year circulation gain last month, as the Mail on Sunday crept closer to falling under the two million circulation mark.
Daily Star Sunday recorded a circulation of 353,249 copies in December, a 3.28% year-on-year increase but a 0.32% fall compared to November, according to the latest figures from the Audit Bureau of Circulations.
The Mail on Sunday had a 0.16% year-on-year fall in circulation to 2,000,473 copies. This represented a 3.43% month-on-month fall.
News International's Sunday tabloid, News of the World, was the biggest month-on-month faller in the sector in December, down 4.5% to 2,791,773 copies. This represented a 6.56% year-on-year fall in circulation.
The biggest year-on-year faller was Trinity Mirror's the People, which saw a 10.07% fall in circulation to 532,680 copies. This was a month-on-month fall of 0.21%.
More ... http://www.guardian.co.uk/media/2010/jan/15/december-abcs-daily-star-sunday


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