Barcodes

29th March 2012

First Ever NFC Enabled Magazine Advertisement in Wired Magazine

Users with NFC enabled phones can place their device on the ad which will launch a mobile website (2D Code)
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2nd February 2012

Top 100 magazines increased QR code use by 617 percent in 2011

According to a Nellymoser study, the use of QR codes, such as 2D barcodes and Microsoft Tags, skyrocketed by 617 percent (QRcodepress)
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12th January 2012

Glamour magazine uses QR codes in print ads to successfully achieve 512,339 scans

This pilot program, which occurred within its September “social edition” achieved these scans among an estimated two million readers
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8th December 2011

QR Codes Getting More Use in Magazines

Effectiveness remains a question, though (AdWeek)
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